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Business

4 Reasons Your Website Might Need an App and Platforms

If you’ve got a highly-trafficked website, or even a middlingly successful one, you might be content to focus on that. You wouldn’t be crazy for devoting most of your energy to your website. Adding content to keep things fresh, improving your search engine optimization, and maximizing conversions can occupy all of your attention. But the

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Business

5 Reasons Why Apple Is So Successful

Unless you have been living under a rock for the past 4 decades then it’s highly likely that you’ve seen the iconic Apple logo: an apple with a bite taken out on one side. After years of dominating the technology market, Apple has become synonymous with the words ‘brilliant’, ‘creative’, and ‘fundamental’. But why is

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Marketing

5 Benefits You Can Gain from A Digital Marketing Agency

So you’re launching a website! Congratulations. You’ve probably put a lot of thought into the content you’d like to host, the products you’d like to sell, and the people you’d like to reach. But have you considered how best to go about promoting your site? Connecting with readers and consumers is more difficult than it

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Marketing

4 Top Benefits of Email Marketing for B2B Companies

B2B (business to business) marketing has its own share of unique challenges and peculiarities that differentiate it from B2C (business to consumer) marketing. The strategies that work well for B2C often fall flat in a B2B context, and vice versa. And certain styles of marketing that are only middlingly effective in one type of business

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Money

6 Tips to Make Your Car Buying Experience Pain-Free

Whether it’s your first time buying a car or your third, purchasing a vehicle can be a stressful process. There’s a lot of pressure to pick the right make and model for your needs—after all, many people spend nearly as much time in their car as their home or workplace. Here are some suggestions to

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Marketing

4 Smart Tips for Boosting Your Videos with YouTube Ads

Creators put a lot of effort into making their videos, but far too often, the product of their hard work goes unseen, as YouTube has a vast amount of content for people to choose from. Experts estimate that 300 hours of video is uploaded onto the site every minute! So if you want your video

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Money

5 Reasons Cryptocurrencies Are Here to Stay

Bitcoin and other cryptocurrencies are constantly criticized, and their demise is forecasted and heralded on a daily basis. But it’s been nearly a decade since the first Bitcoin was mined, and the crypto movement is larger than ever before, even if the value of coins continues to fluctuate. As it stands, cryptocurrency is still a

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