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Money

How to Save Money on Your Utility Bills

Utilities are a staple of life. They help you cook, keep you warm or cool, help you bathe, keep you entertained, and help you stay connected to family and friends. When calculating the household budget, it is essential to include the cost of utilities. A typical American family pays $2,000 annually, on an average, in

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Business

How to Protect Your Brand and Customers From Counterfeit Amazon Sellers

Amazon is one of the biggest online markets in the eCommerce industry, and it’s no wonder sellers, manufacturers, and independent merchants all over the world are jumping at the chance to list their products and gain the business of Amazon’s millions of customers. However, it’s also an open market with very limited rules where anyone

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Business

4 Reasons Your Website Might Need an App and Platforms

If you’ve got a highly-trafficked website, or even a middlingly successful one, you might be content to focus on that. You wouldn’t be crazy for devoting most of your energy to your website. Adding content to keep things fresh, improving your search engine optimization, and maximizing conversions can occupy all of your attention. But the

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Business

5 Reasons Why Apple Is So Successful

Unless you have been living under a rock for the past 4 decades then it’s highly likely that you’ve seen the iconic Apple logo: an apple with a bite taken out on one side. After years of dominating the technology market, Apple has become synonymous with the words ‘brilliant’, ‘creative’, and ‘fundamental’. But why is

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Marketing

5 Benefits You Can Gain from A Digital Marketing Agency

So you’re launching a website! Congratulations. You’ve probably put a lot of thought into the content you’d like to host, the products you’d like to sell, and the people you’d like to reach. But have you considered how best to go about promoting your site? Connecting with readers and consumers is more difficult than it

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Marketing

4 Top Benefits of Email Marketing for B2B Companies

B2B (business to business) marketing has its own share of unique challenges and peculiarities that differentiate it from B2C (business to consumer) marketing. The strategies that work well for B2C often fall flat in a B2B context, and vice versa. And certain styles of marketing that are only middlingly effective in one type of business

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