Business

Business

How to Protect Your Brand and Customers From Counterfeit Amazon Sellers

Amazon is one of the biggest online markets in the eCommerce industry, and it’s no wonder sellers, manufacturers, and independent merchants all over the world are jumping at the chance to list their products and gain the business of Amazon’s millions of customers. However, it’s also an open market with very limited rules where anyone

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Business

4 Reasons Your Website Might Need an App and Platforms

If you’ve got a highly-trafficked website, or even a middlingly successful one, you might be content to focus on that. You wouldn’t be crazy for devoting most of your energy to your website. Adding content to keep things fresh, improving your search engine optimization, and maximizing conversions can occupy all of your attention. But the

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Business

5 Reasons Why Apple Is So Successful

Unless you have been living under a rock for the past 4 decades then it’s highly likely that you’ve seen the iconic Apple logo: an apple with a bite taken out on one side. After years of dominating the technology market, Apple has become synonymous with the words ‘brilliant’, ‘creative’, and ‘fundamental’. But why is

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Business

The Secret to Starbucks’ Success

One of the most iconic brands of the world, Starbucks has revolutionized the way the world drinks coffee away from the home and office. Not long after opening the first store in Seattle in 1971, the brand expanded rapidly and the coffee chain currently has about 26,000 stores across the world. Starbucks has created the

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Business

5 Alternatives to Airbnb For Vacation Rentals

Airbnb has transformed the way people find accommodations while traveling, with millions of travelers flocking to the site to find strangers whose homes are available for short-term rental. It’s also empowered homeowners to make extra income by renting out their abodes for the weekend or over holidays. But it’s not the only site of its

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Business

6 Tips and Tricks for Naming a New Business

If you’ve got a brilliant idea for a new startup, you might be in a hurry to get started. Maybe your inspiration came from a headache you’ve dealt with while using another service. Maybe you’ve got an idea for an app that will disrupt an entire industry. Or maybe you’ve got an invention that you’re

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Business

4 Ways Artificial Intelligence Can Play a Role in Your Company

Artificial intelligence has gone from a fun sci-fi concept to a reality, in our homes and offices. While AI is most visible in consumer products like Amazon’s Alexa, it’s also become an integral part of many businesses’ operations, helping them eliminate inefficiencies and use machine learning to solve problems. While it first started to take

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